week 1 lesson 1
research is below:
horizontal integration: example - 21st century fox is promoted on fox tv, sky and the sun
vertically integrated: example - 21st century fox produces, distributes and owns mediums that allow audiences to consume the product.
research is below:
horizontal integration: example - 21st century fox is promoted on fox tv, sky and the sun
vertically integrated: example - 21st century fox produces, distributes and owns mediums that allow audiences to consume the product.
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